Testimonials

“As counterfeits continue to plague brands and retailers, more companies are turning to AI in hopes its ability to recognise patterns indiscernible to humans will help them separate even the best reproductions from the genuine article.... Of course, Authentique has the benefit of access to the products it’s authenticating before they reach the marketplace.”

– Marc Bain, Business of Fashion

“The industry has been searching for a simple way for consumers to confirm they have purchased an original product and we believe we have found it in Authetique’s innovative application. Counterfeit products are a huge concern for our industry and now consumer confidence can be assured as easily as scanning a Patou product with a smartphone”

– Sophie Brocart, CEO Patou, LVMH Prize Mentor

“Following news of Kering’s deeper dive into Web3, LVMH is getting onboard too. Luxury label Patou, owned by the luxury giant, announced that it will implement a new digital verification technology into its product line... Working in partnership with The Ordre Group.”

– Bethany Ryder, Jing Daily 

“We had the opportunity to use new 360˚ product technology. In a few days we were able to shoot all the pictures and if you look at the situation before it would have taken months to do that, so it is a great example of the energy and capability we have with a new tool and new technology.”

– Franck Le Moal, Chief Information Officer, LVMH

“Other platforms are investing in a more personalised digital experience. Ordre Virtual, a white-label virtual showroom platform that can be customised to each brand. Clients already include Lanvin and The Row.”

– Annachiara Biondi, Global Markets Editor, Vogue Business

“With the use of ORDRE’s 360˚ photography, MMK created its first digital showroom experience allowing us to virtually sell the line effectively and efficiently saving hours of work with the buyers in the New York showroom.”

– Mary Lisa Idol, Vice President of Sales, Michael Kors