Authentique Featured in The Business of Fashion
LVMH’s Patou has begun rolling out a new AI-powered authentication system with its technology partner Ordre, adding a new dimension in fashion’s effort to fight fakes using AI’s ability to spot patterns indiscernible to humans.
Simon Lock, Authentique CEO, makes Ragtrader Tech Top 20
Ragtrader’s 2023 Tech 20 list uncovers the movers and shakers in the digital fashion space. Ragtrader has been providing comprehensive news, analysis and opinion on the clothing, footwear and accessories sector since 1972.
ORB360 TAKES OUT THE LE BOOK TECHNOLOGY AWARD IN PARIS
In Paris LE BOOK presented The ORDRE Group with an award for the ORB360's imaging, taking out the technology category. The award recognises that the ORB photo imaging is paving the way for B2B and e-commerce content. Since 2005 CONNECTIONS has served as the leading platform for best in-class creative services. It is the leading meeting hub for the core of the creative industry.
How Safe Are NFTs?
NFTs have taken the world by storm over the past two years sparking controversy and intrigue. These types of cryptocurrency have become a huge part of branding concepts for many companies through a ‘phygital’ model— physical and digital. However, with the rise of cryptocurrency comes concern: how safe are NFTs?
Ethereum Merge: Nike, Gucci, and Adidas
Ethereum blockchain promises to solve one of the greatest obstacles to NFTs becoming mainstream. Extensively talked about for over a year now, Ethereum is transitioning into a proof-of-stake model that is massively less energy intensive. Learn more.
How your brand should use NFTs
For brands, entering into a new space can be daunting, but there’s also the risk of not engaging at all. How can brands enter the Web3 space in a way that makes sense for them? Find out how your brand can leverage its Web3 presence. Link in bio.
The Current State of the Resale Market
The world first witnessed a resale wave that was fueled by Gen Z’s interest in sustainable shopping and a push for a more circular economy. The current resale boom follows cost-of-living increases, which has impacted consumers with more budget-conscious decisions, combined with a keen interest on how the advancement of technology might play a part.
What to Wear in the Metaverse
The Metaverse is transforming the way we see and interact with fashion. This technology enables us to challenge the boundaries of fashion, explore new identities and experience new forms of self-expression.
The Current State of the Resale Market
See why big name brands all use ORB360 for their e-commerce, social media, and wholesale channels. See how ORB360 is revolutionising photo imaging for luxury brands and helping usher in a new way of online commerce.
How LVMH Reaches Beyond Today's Technology
The LVMH Group is advancing heavily within the technology sector. They have exceeded expectations with their subsidiaries by imploring data driven tactics and web3 imaging. Learn more about LVMH here.
The Fight Against Counterfeit Requires Advanced Technology
Digital twins are the latest advancement in the fight against the counterfeit industry. See how blockchain technology and the fashion industry are pushing for a more ethical and sustainable market with NFTs. Link in bio.
Express Your Brand DNA with Bespoke Virtual Showrooms Webinar
A recap of the “Express Your Brand DNA through Bespoke Virtual Showrooms”. This webinar discussed the importance of powerful visual assets and how the partnership between JOOR and ORDRE is revolutionizing the way brands present their collections virtually.
The Secrets to Nike's Success in NFT’s
Nike has become the leading fashion company heading into the fashion Metaverse with a successful ‘phygital’ model. See why Nike has beat out some of its competitors.
The Top 10 Investors Funding Fashion’s Web3 World
Here are the top 10 investors venturing into the Web3 world.
The Modelling Agency Creating Digital Twins for the Fashion Metaverse
Photogenics, an art-based modelling agency, created digital twin look-a-likes of their models. Learn more how this agency is revolutionizing modeling agencies in the ‘phygital’ world.
ORB360 TAKES OUT THE EUROPEAN PRODUCT DESIGN AWARD
ORB360 won the 2022 European Product Design Awards. See why the ORB is a step above the rest.
Gucci Eyes the Next Century with it's Super Rare NFTs
Gucci unleashes their NFT vault with floral inspired digital artwork. This select drop of NFTs pays homage to this notable fashion house in the more Gucci way possible.
Digital Wearables and the Web3 World
Virtual try-ons are the latest trend in the consumer online market. Digital wearables are helping consumers make purchases by upending cognitive dissonance.
Afterpay NFT Keys: How NFTs are Buying into Fashion Weeks
Afterpay is partnering up with top designers creating the “Keys to NYFW” that unlocks access to coveted experiences and hyper limited drops.
Hermes Trademark may set future NFT Laws
Hermes Internation SA persuaded a jury to continue with the trademark lawsuit against the artist who created the “MetaBirkin” NFT.